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Darren Hood
COO & Co-Founder
Darren is extremely passionate about all things UX, holding over 28 years of experience in the world of UX.

Darren’s professional footprint spans such organizations as Ford Motor Company, General Motors, DigitasLBi, MRM/McCann, Wunderman Digital, Bosch, Ryder, BD, Omnicell, Cengage Learning, National Geographic Learning, Sherwin-Williams, IBM, Duracell, and USA Networks, to name a few.

In academia, he serves and has served as an adjunct professor at several universities including: UCLA, Michigan State, Brandeis, and Lawrence Tech. Darren is one of the authors featured in the book “97 Things Every UX Practitioner Should Know.”

You can also hear Darren on The World of UX podcast, available through a host of popular sources. Darren is currently a doctoral candidate, completing a Ph.D. in Educational Leadership from Northcentral University.